Endiya Partners Blogs - Thought Leadership in Early-Stage Funding for SaaS, Healthcare, Fintech & Deeptech Startups

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Entrepreneurship & VC

Sateesh Andra

November 22, 2019

Market Creating Innovations – The Founder’s Holy Grail

For Founders in the early stages of their Startup journey, often, there is a lack of clarity about Positioning and Go2Market strategies. It is very important for Founding Teams to have a structured approach on how to Position their products or services based on what problem they are trying to solve and which customer segments they are trying to pursue.

Fintech

Abhiram Katta

October 30, 2019

Decoding Fintech Lending

While the fintech lending sector started in 2013-2014 with focus on SME lending, it slowly added personal loans & purchase financing in 2014-15. Off late, there have been specialist startups focusing on supply chain, education & training, travel, health, P2P lending etc. And to support this growth, lending start-ups have been garnering the most capital from investors across the Fintech landscape.

Entrepreneurship & VC

Abhishek Srivastava

October 15, 2019

Why do Exits matter? Because in every business journey there should come a final point of - ‘Arrival’.

‍Exits are important as they help create this virtuous cycle. Since VCs and investors work to raise capital from their Limited Partners or LPs, an exit basically means that these LPs get their investments (potentially with a tidy profit) back. Moreover, it works as an instrument of market validation for these LPs and, also ensures sustainability and stability in the investment ecosystem.

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